Test Prep

After two and a half years, I will once again be helping to conduct some testing on magic principles, tricks, and sleights at the end of this summer. This is likely going to take place in New York City, but there is a chance some testing will also take place in Western New York (perhaps the Rochester area).

A couple things you might be able to assist with:

While we have enough people in NYC to help out with the testing, we may need a another person if we end up doing something in Rochester. If you’re in that region, and would be interested in helping out, let me know. (For those—especially outside of the U.S.—who don’t quite understand the geography, Rochester, NY is almost a six hour drive from New York City. So the same people aren’t necessarily available for each.) You wouldn’t actually be performing or anything if you help out, we just might need a person to help with conducting the questionnaires. It’s not difficult. You could pick it up in minutes.

Also, if you have an idea of something you think would be a good concept/trick/method to test, send me an email. Having done this many times, I have a good idea what will work for testing and what won’t. And a lot of the ideas people send me are either impractical or not quite testable in this format. But regardless, I’m always interested in hearing people’s ideas. We currently have a full slate of things to test, but I can mix it up if I hear a particularly good idea. Or we could use it for testing in the future.

We will be working with approximately 120 focus group participants over a few days, probably in September. I’ll keep you updated.

Helping Out an Old Friend, Part 2

Awww yeahhh!!!!

My #1 boy, Steve Brooks, got the Magic Cafe up and running again after just one short month while the “data center moved their servers to a larger building.” This was a completely normal and expected shut-down which happens regularly when a data center moves servers. Certainly you can well remember all the sites you visit that went off line for a month. In fact, this site will likely be down next week because we’re shampooing the carpets in the data center. This is just how technology works these days.

Steve wrote a triumphant and not at all defensive announcement about the return of the Cafe. I’m going to help him out by adding some context to that message where applicable. Steves’s too kind-hearted to actually tell you how worthless some of you naysayers really area. But I won’t pull those punches.

He starts off:

“Hey gang,”

Hell yeah. I love this man. We’re his gang, baby! The Magic Cafe crew is fucking hardcore, bro. We roll up everywhere like-

I’m blessed to hang with this crew. When I go out with them we always have a dope time. Me, Brooks, Scribby (David Scribner), The Cutter (Tom Cutts), etc. We all just get into some sick shit, starting fights, slaying pussy. It’s the time of our lives. That’s just who we are.

I wanted to take a moment to thank each and every one you for your continued support of The Magic Café®.

We have been thru a few bumps these last few weeks and you have all been very patient and supportive in your phone calls, emails, private messages and even a few donations along the way. I sincerely thank you all. Yooz da best!

Nah, Steve. Yooz iz!

Over the last twenty plus years since The Magic Café® has been online both the magic community and the world around us have been thru many changes. That is life and the way of things. Technology has come a long way and society can barely keep up it would seem.

A lot of you bitches are going to say, “Why does he keep using the registered trademark symbol ® after The Magic Cafe? That’s not how you use that symbol. It’s not some magic talisman that you tack onto every mention of your name to protect it. It’s something you use maybe once per document. That’s quite enough.”

Well, la-dee-dah, look at you. You think you know so much about trademarks? Well how about this… did you know that Steve doesn’t actually own the trademark for the Magic Cafe? Someone else owns it (or did at one time). What Steve owns is the trademark for Magic Cafe Magicians Helping Magicians Open 24 Hours. Should he be claiming to hold the trademark on “Magic Cafe” when he doesn’t? No, probably not. But those rules are for pussies like you. Steve believes by trademarking that whole phrase he also has the trademark on any series of words/letters within that phrase.

Magic Cafe? That’s a ®
Magicians Helping Magicians? That’s a ®
Open 24 Hours? Sorry, New Jersey diners, but that’s Steve’s ®.
Helping Magicians Open? ®
24? ®
4 Ho? ®

Brooks don’t play, bitch. Why get one registered trademark when you can instead register a convoluted sentence and own every permutation of it? That’s called “using your brain,” something you might not be familiar with.

When The Magic Café® first began the Internet was a much different entity. There was no Facebook or Twitter. In fact, social media as we know it now really didn't exist. I was living in the boontoolies and had a dial-up connection. Its hard to believe but it's true. Wow, how the times have changed.

It’s “hard to believe but it’s true.” Steve Brooks, the guy everyone thinks of as a debonair playboy; the quintessential, cosmopolitan, man-about-town, sophisticate, was at one time living in the boonies using dial-up internet.

You look at him and just see the good looks, the charisma, the cool fashion sense, the machismo. And you think, “Well this guy probably always had it all.” No, dummy. He actually came from humble beginnings.

He goes on to mention the awful things he was dealing with while the site was down.

While my tech team and I were busy dealing with unforeseen circumstances beyond our control and doing our very best to get the Café up and running again, the magic community was full of some of the craziest bits of dis-information, gossip and mean spirited ramblings beyond even my own imagination. People who apparently have a deep repugnance and hatred towards our Café community and myself crawled out of their slimy holes and showed everyone just how angry and miserable they must really be in their own pathetic little lives. It is apparent (at least to me) that these people are prime examples of narcissists who are obviously unaware of their own blatant insecurities. At any rate, these folks are extremely unhappy and bitter and as most of you are aware - misery loves company. How unfortunate.

This is a perfectly normal, perfectly healthy way to deal with criticisms such as, “Why is it taking so long for the Cafe to get back on line?” As Steve so astutely points out, people who would say such things are really mean-spirited, living in slimy holes, with a “deep repugnance” towards the Cafe community. They are angry and miserable. And have pathetic lives. They’re narcissist who are unaware of their own insecurities. Unhappy. Bitter. And miserable. (Not like the happy human behind this.)

That’s a completely normal reaction on his part, right!!!??? That’s not textbook projection from someone who is full of shit, is it?

Having said all of that, I must admit I was sorely tempted to respond to these naysayers. But then I realized this would only pull me down to the level of their conversation. I think it’s obvious that most of the criticism is self-hate because they didn’t come up with the idea which became The Magic Café® and that this community gives the average Joe a platform for his or her thoughts.

Yaaassssssss queen! Preach, Steve! It’s so true. Anyone who might have an issue with the Cafe is obviously driven by self-hate because they didn’t come with the idea for the Magic Cafe. Now, to be clear, every single interest of any type has a message board devoted to it, so that’s not an idea you came up with. And the Cafe wasn’t even the first magic message board. And despite all the ads, it’s apparently not profitable enough even just to keep it functioning properly. You claim it’s hard work running it (how exactly, I’m not sure). It’s less and less relevant unless I post about it or it goes offline. So I’m not 100% sure why someone would hate themselves for not coming up with it…

But I’ll never doubt my main man, Steve! Fuck the haters. Ya’ll are jealous bitches. You just can't stand it that my boy came up with the idea of a magic message board. Go back into your slimy holes—and I ain’t talking about your wife’s pussy—I’m talking about whatever miserable existence you live in. I don’t care what you say, you’re never going to get me to flip on my brother, Steve. I’m always gonna keep it 100 for Team Brooks. The Magic Cafe Magicians Helping Magician Open 24 Hours® for life!

Mailbag: Engaging With a New Audience.

I'm not sure if this something you've covered before, but I don't really remember reading anything about it. I've read your posts about establishing the "face" of your magic persona, as someone who used to be interested in sleight-of-hand etc but is now into more obscure things. I've recently moved somewhere new and have made a few friends, but haven't really mentioned my interest or past as a magician to them. It recently came up in conversation, and I just offhandedly mentioned what I used to be into, but how my interests have changed over time. I guess this is a perfect position to be in. I guess I was wondering what the best response would be if someone asks me to teach them something. I was thinking of just pretending I don't really remember the old "sleight of hand" stuff I used to do, and what I'm interested in now...I  guess isn't something that can be easily taught? I'm not sure really. It's been a while since I've shown people tricks, but I know I want to go into another direction, less magician-centric. I know we've talked about similar things before, but I guess I just want to make sure I set the stage properly as it were, to be able to go in many directions with it afterwards, whether it's some distracted artist stuff, wonder-room type effects, rituals, etc etc.

Hope that makes sense. Also, do you feel like these presentations would work just as well with a small group of people? Of course, the effect won't be the as strong as if it were one-on-one, but still better than a classic magician-centric presentation I imagine. —ML


Yes, that’s correct. As you said you’re in the “perfect position.” You have no past baggage to bring into these interactions. If you were, like, embarrassingly trying to pass yourself off as a gambling expert for 6 months when you were 15, nobody here has to know.

Before I answer your question, I want to talk about a related subject. It’s something I think that is important to consider when being introduced to a new social circle. A new job. A new school. Moving to a new area. Or whatever the case may be where you’re being introduced to a potential new audience.

As you meet this new audience consider what your end goal is regarding how people will view you and the magic you show them. There are few answers that pop out to me.

Goal #1 - You just want to show people tricks. And you don’t really care how they perceive your performance (other than that you hope they enjoy it).

This is easy. If this is your goal, the tricks and presentations you choose will be the ones you enjoy performing the best. That may overlap with tricks audiences like the best too, but not necessarily. (We’ve all seen performers who love practicing and performing tricks that audiences are indifferent about.)

Goal #2 - You want them to genuinely believe something that isn’t true. You want them to believe you have some real powers of magic, or gambling skill, or psychological manipulation, or reading body language, or whatever other ability or combination of abilities you want them to believe.

If that’s your goal, it’s simple enough to downplay magic as a hobby (or never mention it at all) when you meet new people.

If this is your goal, the tricks and presentations you choose will be those that support the belief you’re trying to establish.

The audience-centric end goal is more like this:

Goal #3 - You want to show people magic, but you want them to relate to these types of interaction in new ways. Their perception of the experience is paramount.

If this is your goal, you won’t be choosing material solely based on how much you like it, or how much it’s in line with a power you want to claim. If this is your goal, you’re going to be choosing material based on how easily you can use it to create different, memorable experiences for the people you perform for.

This is more of an amateur’s goal than a professionals, typically, because it presumes the same people seeing multiple tricks over time.

The key to this goal when you first meet people is to get them to drop their guard and any preconceptions of magic as puzzle, a challenge, or a validation-seeking exercise.

But you can’t really get people to drop those preconceived notions unless you tell them that you’re into “something different” than traditional magic. That’s the key. To be open to something different they have to know to expect something different..

I’ve hit people with intensely strong magic soon after meeting them. And they often recognize that what I did was on a much higher level than what they have seen before. But if I haven’t laid some groundwork that the sort of stuff I do is of a different nature than magic they’ve seen in the past, then they still tend to approach the experience the way they would previous tricks: looking for the secret or putting up their guard in a way that undermines the experience because they don’t want to look or feel foolish.

But if I tell people—“Yeah, I had an interest in magic as a kid. But I don’t really do those types of tricks anymore. I’m into something that’s kind of different now.”—now they will start doing the work of differentiating what I’m doing from the magic they’ve seen in the past.

Similarly, if someone said to you, “Yeah, I grew up learning ballet. But I’ve taken that interest in a new direction and doing some unusual things with it.” You would be expecting something “new” when they eventually danced for you. And you would be attuned to the “newness” even if what they showed you was firmly rooted in ballet.

To get people to engage with your tricks in new ways, the tricks can’t just be better than what they’ve seen in the past. There needs to be something different about the way the trick unfolds. Many of those ideas in regards to differentiating the context in which you perform can be found all over this site.

So that’s my goal when meeting a new audience. At some point (likely not immediately upon meeting them), I want to introduce the fact that I have an interest in magic. But as soon as possible after that I also want to establish that my interest has spun-off from the “traditional” sleight-of-hand card tricks they might be imagining and now it’s gone into more unusual areas.


In regards to teaching others magic, here is how I handle it.

  1. Yes, I absolutely teach people magic if they ask. I don’t necessarily do it at that moment when they ask. But I find it corny and unsocial not to do it at all. If someone told you they played guitar and you asked to learn a couple simple chords and they said “No” that would be a little off-putting.

  2. It goes without saying I wouldn’t teach them anything that reveals any overly useful secrets, of course.

  3. I use the teaching to plant seeds for future interactions. And also to illustrate how my interest in magic has evolved.

“Yes, I’ll teach you something. I don’t remember a lot of the sleight-of-hand tricks. But I have some notes from my former mentor that I can look at.” Ah, a mentor! A former mentor? Is there a current mentor? Either way this suggests something more interesting than just learning from a book.

“I’ll teach you some stuff, but I’m a little rusty at it. I’ve recently been studying more obscure types of things that aren’t related to standard sleight-of-hand. These things aren’t really ‘teachable,’ but I’ll demonstrate them for you in the future.”

Not really teachable? What does that mean? It could mean you’re not in control of it. Or you don’t understand it. Or that for some reason you’re not allowed to teach it. Or it may be something like meditation, where I can give you the basics of how to do it, but that doesn’t really explain the breakthroughs that come from devoting years of your life to the practice.

“Yeah, I’d be happy to teach you something. I haven’t really done that type of magic in a few years, but I still remember a few things. But if I teach you something, I’ll need your help with another thing I’m working on.”

Etc.


As far as your other question, the audience-centric stuff tends to work better one-on-one. It’s all very doable for a small group as well, but there is something about being alone that seems to allow people to react with the least inhibitions (assuming they’re comfortable with you). With a smaller group, people can often feel like they’re on display to the other’s watching along. And they will sometimes modify their response to fit-in with those around them. That’s just the way it is. That doesn’t prevent me from performing for small groups. I do it all the time. But I do tend to save the most affecting tricks for one-on-one performances.

Until August…

Jesus, the year is flying by. Is this something we all think every year? I guess it is. Or maybe there was a year when we were like. “Shit, it’s only April? Why am I getting out my Halloween decorations?” That never happens, does it? It’s always just faster and faster.

For supporters, you’ll receive the next newsletter August 1st. If you’re a family-level supporter and have an advertisement that you’d like included in that issue, try to get it to me by the 28th.


TCC Presents has a new release called The Faraday Pad, that has just been announced. If you want to spend $300 (to $500) to get your spectators to think, “I guess there’s a magnet in that special pad of his,” this is your opportunity. Does it produce some cool visuals? Yes. But I’m not sure who would be fooled by this. Have the people behind this never spoken to a lay person? Magnetism is one of the few methodologies they know of. When you bring out your own performing surface it’s almost laughably obvious. I don’t get it.

This is how you know this thing was maybe not designed with fooling normal laypeople in mind. In the ad copy on kickstarter it says:

We have hidden the device under an unbelievably ordinary-looking Close-up Pad.

Hmmm…. okay.

“At first I thought there might have been something funny about the surface the magician was performing on. But after looking more intently, his close-up pad is unbelievably ordinary looking.”

I have bad news for you… close-up pads aren’t ordinary looking (except to magicians). And this one doesn’t even look like the standard one magicians use.

Well, whatever. You spend your money how you like. I just think it’s bizarre—regardless of how cool it might look—to do something where the general method is so obvious to the spectator.


In regards to Monday’s post where I responded to a question about slowing down when performing, here are some other tips that came in:

Richard Osterlind shared his great way around this (I don't recall if it was from a lecture or a video release). He said he tries to do everything as silently as possible. And trying to do things silently automatically slows him down. I think it's a great mindset, because you can't readily answer the question "am I going too fast" but you can answer "am I being as quiet as I can?” —CC

A good way to slow down a routine is to say the patter out loud as you practise. Figure out the pace and the moves to go along with the patter so that when you do it in front of people, you can maintain a steady pace. Doing this can also help you re-establish your routine if it goes wrong. The problem to adopting this method is taking care not to be too wooden. —ML

I still like my suggestion, because it literally forces you to take your time in a way in which there’s no getting around. But I see the value in these suggestions too. (Although I’d never memorize patter, per se. But in practice you could set a timer for how long you think the trick should take, and then practice talking along with the trick at a pace that fills that time.)


A shoebox of floppy disks has been found and The Magic Cafe is back online. Go remind yourself why you didn’t like it.


Enjoy the rest of your July! Try to get in some dope summer nights before we’re all like, “Oh, I guess it’s December now.”


Salvage Yard - Ringhole

Have you seen Ringhole yet? It’s a pretty vanish and an interesting reappearance, but the presentation he has for it (starting at 45 seconds in) is soooo dumb. Any thoughts on how you might present this? —AF

You’re correct. The presentation he offers here: “I have a packet of Skittles from another dimension and it has your ring in it,” is mind-bogglingly stupid. Why—in this other dimension—are rings in Skittles packets? I mean, it would be one thing if you could say, “I got this packet of Skittles from another dimension,” and you opened it up and 30 copies of their ring fell out. “In the other dimension Skittles is a jewelry brand. Jewelry is considered cheap and disposable. Candy, on the other hand, is cherished and highly valued. People propose with gumdrops.” I mean, that’s not good, but it at least gives their mind something to consider. Whereas, “These Skittles are from another dimension. That’s why your ring is in it,” just seems lazy.

The ad copy says:

Borrow a ring from a spectator and cause that ring to magically and visually disappear right at your fingertips, just like real magic. You explain that their ring actually went through the "Ringhole" into another dimension.

Like, come on, guys. What the fuck are you talking about.

The obvious presentation for this effect is probably the best. There’s already an inherent “story” with a ring appearing in a bag of candy. So you borrow the ring. Vanish it. Try to bring it back, but you can’t. “I’m sorry. It’s not coming back for some reason. That’s weird,” you say, as you pluck in the air, as if trying to pull the ring out from the ether. “Oh well. Fortunately it was a just a cheap trinket and nothing important. Let’s see… what’s next….”

When they’re like, “That was my wedding ring.”

You say, “Haha. Very funny. Wait… seriously? That hunk of shit? No. That can’t be. That’s the type of ring you get in a gumball machine or they give out free with a bag of peanut M&Ms or something. Actually… that reminds me… I just got this earlier today.”

And finish it off that way.

That’s not a presentation I love. But that—or something similar—is the presentation that would make sense with this effect.

Is there another more meaningful presentation to be found here? Maybe. But it’s difficult to create a “meaningful” presentation for an arbitrary trick. It makes much more sense to think of an interesting premise first and then imagine what type of trick you could do to demonstrate that premise.

Here’s how that would NOT look.

Hmmm… what’s an interesting premise? Oh! I know. How about traveling into other dimension? Okay… but how would I demonstrate that? Maybe… make a spectator’s ring vanish and reappear in a bag of Swedish Fish?

The Red-Red Shuffle aka The Scotland Shuffle

Pete McCabe wrote:

The Simplex OOTW [Note: This trick was released to supporters in WWCV2] is fantastic. I always thought Galaxy was almost a great idea but not quite. Your fix with the wrong card solves the problem. Thanks for that too.

But I am on a one-man crusade to get people to stop recommending the Ireland red-black shuffle. It’s a terrible move, especially for amateurs who don’t practice continuously. Here’s one I worked out that’s much better.

Start by shuffling about a third of the deck freely. Then do the switch move where you drop everything left and pick up everything you’ve already shuffled. Now shuffle the rest of the cards freely.

This will mix the upper third of the deck only. Perfect for OOTW or any trick with a bottom half of the deck stack.

I disagree with Pete that the Red-Black Shuffle is terrible. Although it’s easy to do terribly. Due to the nature of the shuffle it’s very easy for people to be casual and loose at the beginning…then very careful as they—fip-fip-fip-fip-fip-fip—peel off cards singly…then again very casual at the end. This doesn’t look good, but it’s not that difficult to make it less obvious, in my experience.

That being said, I like the shuffle he suggests quite a bit and may end up using it in place of the Red-Black shuffle in the future. It’s a little more difficult than the Red-Black shuffle. But not too difficult. I can do it and I don’t consider myself particularly proficient with sleights.

Here it is after about 15 minutes of practice. It’s not perfect, and there are tells for someone who knows what to look for. But for the people I perform for, this will certainly pass as a standard shuffle.

Pete came up with this about 20 years ago, but it may be a case of reinvention. If so, let me know so I can properly credit it.

[A note on the naming: The standard Red-Black Shuffle will shuffle the red cards…and then the black cards (or however you have your deck separated). This is the Red-Red Shuffle because you just shuffle the Red cards (or whatever your top half is) then the red again. The deck ends up with the same top and bottom halves. The Red-Black Shuffle is also called the Ireland shuffle. Not after the country, but after Laurie Ireland who is often credited with it, even though Charles Jordan poorly described it first in 30 Card Mysteries in 1919. Pete McCabe is Irish, so I considered naming this, The Red-Red Shuffle aka The Ireland (The Country, Not The Last Name) Shuffle. But chose The Scotland Shuffle because the McCabes settled in Ireland from Scotland around 1350. Ultimately, I just wanted to keep the confusing naming convention in place.]

Mailbag #72: Mentalism for Strangers & Dealing With Nerves Speeding You Up

In your monday mailbag 62, you spoke about approaching people using magic.

What are your ideas on approaching strangers to perform mentalism in social events or coffee shops? —JB

Short answer: I don't perform straight mentalism to actual "strangers" too often.

Long answer: Mentalism/mind-reading has the potential to turn people off or affect people in a way that you can’t always anticipate. This depends on what they’re bringing to the table and their understanding of this as “entertainment” vs this as some sort of “mind control” or something like that. I would want to feel them out a bit first before I go into mentalism.

The other issue is that straight mentalism is almost all “magician-centric,” it’s all about demonstrating your power. That’s an odd thing to do in most situations, but especially with strangers.

In general, if I had a trick I wanted to perform for someone I didn’t really know, and it had the potential to be interpreted as me affecting their mind or their thoughts or anything like that, I would reel that in a little bit.

I’d say something like, “Can I get your help with something? My friend showed me this interesting trick that sort of mimics mind reading and I’ve been wanting to try it out with someone I don’t know. “ So I’d frame the experience as “just a trick.”

Now, perhaps it goes over really well. If so, then I can probe a little bit with them and find out if maybe they’re interested in “something weirder.” But I wouldn’t come straight out with an “I’m going to read your mind,” type of presentation, outside of a more formal performance situation.


Do you have tip against being "nervous" when performing a trick.

I tend to hurry up (and actually "ruin" the effect).

Do you have any tips or book/article recommendations? —SD

I don't really have any tips for overcoming nerves, because I don't really have any nerves (at least not related to showing people magic tricks.)

I talked about nerves in these two posts:

https://www.thejerx.com/blog/2020/10/4/monday-mailbag-30

https://www.thejerx.com/blog/2021/11/7/monday-mailbag-57

But they might not address exactly your particular issue.

I also talk about "slowing down" briefly in this post

https://www.thejerx.com/blog/2021/7/11/wcxenokxys33dd44qa8v9t9emc9ec9

Here’s an idea… I’ve never tried it, but this is the type of thing I would try if I was struggling with nerves that were speeding me up.

I think you need to work on your internal metronome. So to practice that I would take a simple trick like the Invisible Deck or B’Wave or something like that. And then I would tell myself, “I’m going to show this to someone, but I won’t let myself get to the climax of the trick until 90 seconds in.” (Or two minutes, or whatever feels like a steady or even slow pace for you.)

You can literally just have your phone out and time it as you do it. You don’t need to tell people why. “Don’t worry about that. I’m just trying figure something out,” is all you need to say. If anything, it will add a little more mystery to what you’re showing them.

Then go through the trick. You will find yourself with two options. You can either force yourself to go at a leisurely pace. Or you can rush through and end up with 50 seconds of “dead time” at the end before you give yourself permission to reveal the climax. So you end up just sitting there waiting for the time to tick by and looking like a ding-dong. I would guess that having this time minimum as a focus will get you more comfortable with taking things at a slower pace. Eventually you won’t need this type of rule in place. But as a “training wheels” sort of exercise, I think it could help.

Speed kills reactions. It makes you seem uncomfortable, which will make the spectators uncomfortable. It also makes it seem like you’re apologizing for showing them the trick, “Just let me get this over with. Let me get you to the interesting part.” That is death when it comes to generating intrigue with people.